See us on Instagram

You can follow us on Instagram. Just use #wearebrandfunk

STRATEGY - CREATION - GROWTH PACKAGE EXPLAINED

WHAT DO I GET FROM BRANDFUNK’S PHASE 1: STRATEGY PROCESS?

 

Visual brand audit

  • Website homepage brand representation discussed and evaluated by in house design team
  • Current logo, palette, web formatting, fonts critiqued
  • Imagery and video relevance and placement reviewed

UX (user experience audit)

  • Website navigation tested
  • Sales processes in relation to target user reviewed
  • Site design discussed and analysed by UX design team

Marketing strategy audit

  • Current processes discussed and reviewed
  • Strengths and weaknesses analysed
  • Marketing team to discuss current and potential marketing strategy options

Onboarding strategy session via telephone/video call will be booked at your convenience on receipt of your deposit. The above audit options will be discussed, and you can select your preferred area of web auditing to best aid your current *brand strategy objectives.

1-week post session you will receive your digital audit report outlining key points to implement to improve brand identity and positioning. After confirmation of receiving your audit report we will commence phase 2, creating your desired brand deliverables (graphic design elements OR SEO content, see below options for further information)

 

WHAT DO I GET FROM BRANDFUNK’S PHASE 2: CREATION PROCESS?

 

Graphic design

  • Brand identity upgrade report
  • Existing brand marketing improvements (e.g. design of elements such as print media, presentation decks, infographics, icons)
  • Social media brand kit for ONE marketing campaign or branding for ONE months content (to be confirmed in phase 1)

 

SEO content creation

  • One piece of web page copy or blog article (up to 2000 words) done for you
  • SEO content template applied to optimise your content and value to your target market
  • brand imagery/stock photos/infographics as discussed prev. to content creation commencing (max. 3 graphics/image files)

 

You will be sent a digital file containing your first draft and image files to apply to your webpages by yourself or your team within 4 weeks of contract commencing. You will then have one web page/blog article revision post your feedback to a member of Brandfunk you are allocated at the start of your contract and in receipt of your 50% deposit.

 

WHAT DO I GET FROM BRANDFUNK’S PHASE 3: GROWTH PROCESS?

 

SEO content model

  • A 3-month content schedule with relevant suggestions gaged from phase 1 (strategy session)
  • Suggested blog page titles and prompts to internal link existing/scheduled webpages (to aid a concise website taking into account Google’s EAT guidelines)
  • Links to your top competitors’ websites for industry relevant keyword phrases to help you gage quality and improve your own website content in line with industry standards

 

Existing content SEO upgrade

  • Using a current webpage OR existing blog post we re-edit ONE piece of your choice (as per advice in phase 1: strategy) to apply best SEO writing practices
  • Our writers will be sure to score your copy when run through our SEO software at 9/10 or above
  • Re-edits include keyword and competitor research considerations, correct word count, added infographic and most importantly key word rich, engaging content (variable dependent on individual audits)

 

At project sign off (post receipt of remaining fees received) you will receive your phase 3 report OR SEO upgrade files in a digital document via preferred email address. You will also receive all artwork files, for the graphic design work we have carried out.

You can simply copy and paste into your webpages (should you choose existing content SEO upgrade option) OR a content model report and a complimentary 30 min phone/video session with an allocated member of the Brandfunk team to answer any questions surrounding your upcoming brand development efforts in the next 3 month phase.

 

*Please note before commencing any SEO services at Brandfunk we assume your website adheres to basic technical SEO requirements and to best benefit from such services above we recommend you are confident you have a well performing website of which some key points will be discussed in phase 1 strategy session. You can read more about SEO for beginners in our blog library*

Get in Touch

Brand Funk

Local to London & Kent 

Request a call back

#wearebrandfunk